Sony Make A Loss On Every PS3 Slim Sold
2009-08-25 21:17
Sony are actually making a loss on every PS3 Slim they sell. In a recent interview The Times sat down with Sony boss, Kaz Hirai, and talked about all things slim. When talking about profitability Kaz actually said that Sony make a loss on every slim unit they sell.
"If you're just talking about the hardware alone, the quick answer is yes"
However it's not quite as bad as it seems.
"That makes good headlines, but I don't actually know that that's the true nature of the business that we're all in, whether it's PlayStation, Xbox or the Wii.
"I think the better indicator is to look at the business as a whole platform, to ask: are you profitable in terms of the hardware, software and peripherals. And the answer to that question is yes on a gross profit level since the last fiscal year."
Sony aren't going down under just so gamers can be better off, it's simply business.
By Dan-Whitesnake
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